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Local-search visibility vs. SEO: Does your SEO company know the difference?
Local SEO isn’t the same as SEO — it’s an entirely different marketing strategy designed to make sure that customers find your business when they’re looking for the type of service or product you sell. If your Jacksonville SEO provider isn’t well-versed in the difference, you may be missing your best opportunities to reach the customers you need.
If your customers or your service areas are in Jacksonville rather than nationwide, local SEO is essential to your success. Without it, your competitors who do have a local SEO strategy will be found online faster by potential customers.
Local SEO includes all of the most effective strategies of SEO, but uses an additional set of tactics to deliver the benefits of ranking your business on Google Maps.
Google Maps results are displayed higher on the page than organic search results. Because local SEO’s goal is to have your business appear in the top search results when people seek businesses in their local areas, our work for your business focuses on the strategies that help you rank on Google Maps. This section of a search engine results page is reserved just for local businesses, so there’s no competition with nationwide companies that likely dominate organic search results.
Google Maps is today’s Yellow Pages and it’s where customers expect to find you.
One of the keys to ensuring your business has a place on Google Maps is having consistent listings of your company’s name, address, and phone number (and more) in online directories across the web, because Google uses these as references for displaying your business in Google Maps.
Google recognizes that local search terms — such as “Jacksonville plumbing company” or “plumbers near me” — convey a clear intent by the searcher to find local businesses. It also knows that most users are looking for phone numbers and addresses first, and Google Maps delivers that information very effectively.
Local Jacksonville SEO is still “organic” SEO, because it’s not about buying ads or otherwise directly paying to be on the first page of search results. Itisabout doing the work necessary to take advantage of every opportunity to rank well based on what Google looks for when displaying a search engine results page.
Search engine optimization is very much at the heart of the services we provide, because in today’s online marketplace, there’s nothing more important than visibility. And for a local Jacksonville businesses, there’s nothing more important than being found by customers throughout our area.
DAGMAR Marketing is a full-service digital marketing agency that began as a Jacksonville SEO company.
Our team is experienced in crafting customized SEO strategies and campaigns that are always built on proven marketing principles. We’ve worked for years in advertising and marketing in the Jacksonville area and understand the local market in which your business competes.
Find out How DAGMAR Marketing can help your Jacksonville business be found.
Google takes into account a number of factors in local search, so the strategy we craft for your business includes a range of tactics that take advantage of those factors, such as:
- In-depth keyword research to find out how people look for a business like yours.
- On-site optimization that provides the unique “local signals” that search engines use to provide searchers with results in their local area.
- Online directory submission that makes sure your business is listed correctly and consistently in the online directories that search engines look for.
- Customer review strategies to promote your business and enhance your reputation.
- The development of links back to your business from other sites to capitalize on your business relationships.
- Technology Services SEO
- Pest Control SEO
- Real Estate SEO
- Financial/Banking SEO
- Law Firm SEO
- Physicians/Healthcare SEO
- Plastic Surgery SEO
- Dentist/Dental Practices SEO
- Golf Course/Country Club SEO
- Specialty Grocery Store SEO
- Moving and Logistics SEO
- Health & Wellness SEO
- Construction SEO
- Automotive SEO
- HVAC SEO
- Plumbing SEO
- Health & Fitness SEO
- Biohazard Cleanup SEO
- Custom Home Building SEO
- Pre-paid Legal Insurance SEO
- Nonprofit Organizations SEO
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Frequently Asked Questions about Jacksonville local SEO Services
We Know Our Stuff and Others Agree.
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These success stories could be yours.
Our SEO strategy included fully optimizing the client’s new site and developing valuable local links to improve local signals to the search engines.
- Targeted traffic increased by 478%
- 20+ first page ranking increases
- Goal conversions increased by 223%
Read The Case Study
See More of Our Results!
We created a lead-generation strategy, using unique content and their existing marketing strategies in our SEO work for them.
- Targeted traffic increased by 82%
- 35+ first page ranking increases
- 26+ increases in the top five rankings
Read The Case Study
See More of Our Results!
The client had set up his own goals to improve views, rankings, and conversions. We built on that with on-site SEO recommendations for the website’s more than 300 location pages.
- Targeted traffic increased by 23%
- 75+ first page ranking increases
- Lead generation increased by 67%
Read The Case Study
See More of Our Results!
SEO is all about opportunities.
We’ll find the ones you’re missing.
Get in Touch With Us!
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Chris and the folks at DAGMAR can help you to make SEO work in ways you never figured. The typical 3-card-monte act that represents most companies that sell this service will let you down every time. DAGMAR is the real deal.
Harry E. , from Google -
Our SEO position is up significantly as is our AdWords position and our leads are up over 200% from last year! I would recommend DAGMAR to any business owner that is serious about increasing their online presence and sales!
Stacy M. , from Google -
I called 3-4 SEO companies to help get me the online presence I needed. DAGMAR came across as courteous and well experienced. Their price was fair and their work ethic unmatched.
Jason R. , from Google
Digital marketing can be complex.
We break down the moving parts in our digital marketing guide series.
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